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    Welcome to Home Care
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Care 360° – Solutions for Sustainable Life

Our global, cross-business and holistic approach to cover all topics relevant to the future of our markets and industries: sustainability, digitalization, innovation and new approaches to working together.

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News

BASF opens doors for the first Care 360° Sustainability Days

BASF invites to the first Care 360° Sustainability Days. Following the success of Sustainable Beauty Days for personal care customers in the past two years, the Care Chemicals division this time is looking forward to welcoming participants from all its businesses to sessions on selected sustainability topics.

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News

BASF is expanding its lineup of biomass-balanced ingredients tailored for the detergent and cleaning industry

BASF is expanding its biomass-balanced EcoBalanced product range, doubling up on its commitment as a trailblazer in championing environmentally conscious solutions for detergent and cleaning products manufacturers and industrial formulators.

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News

BASF publishes first Responsible Sourcing Report for its Care Chemicals division

The report is a refinement of the existing Palm Progress Report, which has been published annually since 2016. The new Responsible Sourcing Report outlines the company’s developments and achievements and extends the focus beyond palm (kernel) to coconut oil, castor oil as well as bio-based active-ingredients.

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News

SEPAWA 2023: BASF launches new solutions from its innovation pipeline to meet current customer and market trends

At the SEPAWA Congress in Berlin from October 25 to 27, BASF will present the company’s latest solutions for the home care and industrial & institutional (I&I) cleaning and personal care markets. 

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BASF strengthens its dispersant business in Europe

BASF is set to double its production capacity for water-soluble dispersants based on acrylic acid at its Dilovasi, Turkey location with the introduction of a new production plant. 

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BASF increases alkoxylates production capacity in Europe

BASF is gradually bringing additional alkoxylation capacity on stream in Antwerp, Belgium, and Ludwigshafen, Germany, from the second quarter of 2023. The investment benefits European customers in particular with a significant capacity increase well in excess of 150,000 metric tons per year.

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Contact

  • Europe

    BASF SE
    Home Care and I&I Solutions Europe
    Carl-Bosch-Straße 38
    67056 Ludwigshafen, Germany

    Phone: +49 621 60-0

    detergents-cleaners-eu@basf.com
  • North America

    BASF Corporation
    07932 Florham Park, NJ
    USA

    Phone: 1 973 245 6000
    Fax: 1 973 245 6002

    detergents-cleaners-na@basf.com
  • Asia

    BASF East Asia Regional Headquarters Limited
    45/F Jardine House
    No. 1 Connaught Place
    Central, Hong Kong
    China

    Phone: 00852 2731-0111
    Fax: 00852 2734-9631

    detergents-cleaners-hk@basf.com